Blog

  • 6 Types of Video You Should Be Adding To Your Content Marketing

    6 Types of Video To Add Content Marketing

    When it comes to types of videos best suited to content marketing, there’s six that most companies can implement that can be powerfully effective. 6 Types Of Video To Boost Your Content Marketing 1. How-To Videos The internet is awash with viral videos for every niche – from ways to cook the perfect quiche through […]

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  • Extra Extra! Two Gold Coast Charity Events Use PR & News Coverage To Spread Their Message

    Over the past two weeks on the Gold Coast the Heartwave Beach Walk and the Dot Wears A Dress Charity Silent Auction took place, and both aimed to raise funds for the QLD flood victims. The silent auction was a more intimate indoor event, while Heartwave was a fully-blown charity walk which culminated in around […]

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  • How to use online video to promote your small business

    While you might have read a lot about how online video has exploded this past year, you might not have realised that all businesses, large and small, can afford to use web video as a marketing medium. Video can help you promote your business by connecting with viewers, letting them engage with your brand, your product and your […]

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  • Building succesful eCommerce websites

    While only a handful of our Soul Arch Media & Marketing clients run eCommerce sites, or web stores as I’ll refer to them in this blog article, I just wrote an extensive 8,000-word feature story really delving into the subject for the latest issue of Australian Surf Business Magazine. Although with such a massive word […]

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  • Are you up-to-speed with the next generation of marketing techniques and web 2.0?

    There’s a common saying that you can’t teach an old dog new tricks. While this may be true for canines, it’s never too late for any human to adopt new practices or discover fresh innovations – no matter what age. Since companies are only clusters of humans (well, usually) it stands to reason they can […]

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  • 3 Low-to-No Budget Ways To Boost Website Traffic for Small Businesses

    So you’re a small start-up with low cash flow and you’re not sure how you can raise your online profile without launching a massive online campaign? Not all traffic boosting techniques require superhuman SEO skills or need to break the budget. But if you decide to go the low budget way you do require plenty […]

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Email: caz@soularchmedia.com
Address: Postal Address: 15 Bali Ave
Palm Beach, Gold Coast, QLD, Australia 4221