Kelly Slater Surf Footage Features In Online Environmental Campaign
Gold Coast’s Save Our Spit campaign has launched a new online video clip featuring footage of 8x world surfing champion Kelly Slater donated by web video production company, Soul Arch Media & Marketing.Gold Coast, Australia, April 17, 2008 Footage of the world’s most celebrated surfer never publicly shown outside the U.S.A. has been included in a short online clip highlighting the precarious position of a coastal area known as The Spit on Australia’s Gold Coast. Footage of Kelly Slater shot by Soul Arch Media & Marketing’s Dave Emge for The Surfer’s Network was recycled into the two-minute clip in order to illustrate how The Spit’s world-class waves attract the world’s best surfers, and why we should protect this area from further development. Home to long sandy beaches filled with punchy A-frame peaks, and as one of the rare undeveloped patches of coastline in this thriving region, The Spit provides a welcome sanctuary away from the hustle-and-bustle of nearby Surfers Paradise and attracts surfers and travellers from near and far. “Pairing surf footage along with candid vox-pop style interviews conducted with everyday beachgoers serves to highlight this area’s importance to people from all walks of life. The video shows it’s not just important to protect this area because of the surf factor, but to protect our relaxed Gold Coast way of life,” said Soul Arch Media & Marketing’s Carolyn Ridings Emge.Soul Arch Media & Marketing and The Surfer’s Network donated the footage and creation of the online video to Save Our Spit to show their support for the campaign’s ongoing efforts to keep The Spit free from further commercial development. The SOS video was the latest donated project in Soul Arch Media & Marketing’s community support program. Apart from supplying web video and podcast production, copy-writing and online marketing services to lifestyle and surf brands, web designers, travel and property agents, small businesses, and even other marketing and advertising companies, Soul Arch Media & Marketing donate one project a month for free to suitable not-for-profits and environmental agencies. To view the SOS video online please visit:http://www.soularchmedia.com/pages/commercial-2.html About Save Our Spit:The Save Our Spit (SOS) campaign was launched to protect a unique parcel of coastal land on Queensland’s Gold Coast from being exploited in ways that would greatly impact recreational public areas. SOS has successfully halted an International Shipping terminal, a Super Boat Marina, a Marine Simulator and even a giant Ferris Wheel from being built on The Spit. SOS is now urging local government to stick to the existing town plan to ensure no high-rises are built on The Spit, and want the area gazetted so it can be preserved for all to enjoy forever. To join the campaign, visit: http://www.saveourspit.com
About Soul Arch Media & Marketing:
Soul Arch Media & Marketing is based on the Gold Coast, Australia, and specializes in creating effective online campaigns for any budget with a strong focus on emerging technologies like web video production, online video tours, podcasts, vodcasts corporate video business cards and social media newsletters, whilst also incorporating tried-and-true marketing and P.R. tools like press releases and direct marketing e-newsletters. All of these services give clients big results without breaking the bank, and are more socially responsible than mass flyer mail-outs or junk mail pamphlets destined for the trash heap. Apart from offering clients ‘greener’ marketing solutions, they also endeavour to minimize their own ecological impact. Soul Arch Media & Marketing uses green energy, recycles paper and waste, and keeps its own advertising material to a bare minimum. Visit them online at: http://www.soularchmedia.com
New Marketing Company launches By Giving Away Carbon Credits
Fresh Australian web video production and marketing services company, Soul Arch Media & Marketing, is offering carbon credits instead of discounts to entice likeminded clients. Gold Coast, Australia, April 7, 2008 Soul Arch Media & Marketing is a new boutique marketing service with big ambitions. Apart from supplying web video and podcast production, copy-writing and online marketing services to lifestyle and surf brands, web designers, travel and real estate companies, small to medium enterprises, and even other marketing and advertising companies, Soul Arch Media & Marketing is initiating a groundbreaking scheme where clients are offered carbon credits to offset their carbon emissions instead of regular discounts. How does this work? Well every time a customer orders more than one service or simply refers the company to a friend, Soul Arch Media & Marketing will offer them a 10% discount. The point of difference from regular discount schemes is instead of simply taking the cash - which might be an insignificant amount for many companies – clients can instead opt to have the same monetary amount transferred into a carbon credit certificate made out in their individual business’s name.“As a company that strives to be energy efficient ourselves, we understand that small steps like these can help other environmentally-conscious companies reach their carbon offset goals. Plus it’s a real win-win for clients, as they get a gift that keeps on giving as well as a job well done ” said Carolyn Ridings Emge, Soul Arch Media’s Marketing Manager. “We hope our carbon credit certificate offer draws like-minded clients to consider our services. But if clients prefer the discount in a different form, we can also suggest donations to the myriad of charities we admire instead. Whichever option they choose, we hope this simple scheme will spur an influx of donations that may never have otherwise happened.”About Soul Arch Media & Marketing:Soul Arch Media & Marketing is based on the Gold Coast, Australia, and specializes in creating effective online campaigns for any budget with a strong focus on emerging technologies like web video production, online video tours, podcasts, vodcasts corporate video business cards and social media newsletters, whilst also incorporating tried-and-true marketing and P.R. tools like press releases, direct marketing e-newsletters, and customer loyalty schemes. All of these services give clients big results without breaking the bank, and are more socially responsible than mass flyer mail-outs or junk mail pamphlets destined for the trash heap. Apart from offering clients ‘greener’ marketing solutions, they also endeavour to minimize their own ecological impact. Soul Arch Media & Marketing uses green energy, recycles paper and waste, and keeps its own advertising material to a bare minimum. Visit them online at: http: www.soularchmedia.com
Australian marketing company claims despite Real Estate’s downward trend, demand for Real Estate video tours is skyrocketing.
New Australian web video production and marketing services company, Soul Arch Media & Marketing, is jumping into the Gold Coast Real Estate arena – not only despite the current bleak global economic outlook, but because of it. Gold Coast, Australia, April 4, 2008 Soul Arch Media & Marketing is bracing itself after an onslaught of enquiries for their new Real Estate video tours. Apart from supplying web video production and copy-writing services to web designers, travel companies, small to medium enterprises, and even other marketing and advertising companies, Soul Arch Media & Marketing is initiating a service to provide Real Estate agents, tourism and holiday booking vendors and hoteliers with quality flash video tours and online content at affordable prices. But hasn’t the real estate property boom run out of steam? All the more reason to get tech-savvy, insiders claim.“When the going gets tough, the tough need to get creative. Gold Coast Real Estate agents and private sellers seem to be quick to realise that due to the property market slowing down, and with consumers gaining greater access to broadband and therefore expecting cutting-edge technology from major real estate agencies, the time is right for stepping into the video property tour realm. Video is more engaging than a stagnant virtual photo tour, as the real estate agent can directly pitch the property to buyers for around the globe, creating connections. Viewers also prefer video tours as they offer an experience much closer to getting physically shown around a property than simply looking at pretty pictures,” said Carolyn Ridings Emge, Soul Arch’s Marketing Manager. “We are finding that although our real estate video production unit was initially expecting interest from the busy Gold Coast holiday region, enquiries are flooding through as real estate agents from nearby Northern NSW coastal towns like Byron Bay, Ballina and Lennox Heads too. We expect it will soon be commonplace for all online real estate listing to incorporate video, but for now customers are enjoying the ‘wow’ factor, as video production can really make a property listing stand out from competitors.” About Soul Arch Media & Marketing:Soul Arch Media & Marketing is based on the Gold Coast, Australia. They specialize in creating effective online campaigns for any budget with a strong focus on emerging technologies like web video commercial production, online video tours, podcasts, vodcasts corporate video business cards and social media newsletters, whilst also incorporate tried-and-true marketing and P.R. tools like press releases, direct marketing e-newsletters, and customer loyalty schemes. All of these services give clients big results without breaking the bank, and are more socially responsible than mass flyer mail-outs or junk mail pamphlets destined for the trash heap. Apart from offering clients ‘greener’ marketing solutions, they also endeavour to minimize their own ecological impact. Soul Arch Media & Marketing uses green energy, recycles paper and waste, and keeps its own advertising material to a minimum. Visit them online at: www.soularchmedia.com
